by Rachel Won | 2222/0606/20202020 | Featured Projects
Educate Featured Project: Cold Storage on Design Thinking Process By Rachel Won / 11 May 2020 / Tags: Featured Projects Brief: UX Improvement of the self-checkout kiosk at Cold Storage, a premium supermarket website to create a better experience for the consumers. It...
by Rachel Won | 0808/0606/20202020 | Branding
Educate Deconstruction of Logos By Rachel Won / 8 Jun 2020 / Tags: Branding The logo design can seem like creative magic, but there is process behind great logos. Illustration by OrangeCrush By the end of twentieth century, it seemed everything required a logo; not...
by Rachel Won | 2525/0505/20202020 | Branding
Educate Deconstruction of Logos By Rachel Won / 25 May 2020 / Tags: Branding What is a Logo? The word “logo” is derived from the Greek logos, which means both “word” and “rational thought” so it is a bit of a paradox that the generally accepted meaning of a “logo” in...
by Rachel Won | 1111/0505/20202020 | Entrepreneur Journey
Educate How well do you know yourself and your buiness? By Rachel Won / 15 June 2020 / Tags: Entrepreneur Journey Recently a business friend asked me, “Who did I follow in learning about business?” I started to reflect and I realised I learned from many...
by Rachel Won | 2727/0404/20202020 | Entrepreneur Journey
Educate Value Proposition Canvas and Customer Profile By Rachel Won / 27 April 2020 / Tags: Entrepreneur Journey The Value Proposition Canvas is formed around two building blocks – customer profile and a company’s value proposition. The Value Proposition Canvas was...
