Educate
Bi-weekly sharing of ideas, insights, and experiences to benefit the community, such as our clients, partners, young designers, developers, even visitors who happen to visit this site. Knowing what is the trend in the market and what our design industry movement and evolving trends.
Educate Featured Project: Cold Storage on Design Thinking Process By Rachel Won / 11 May 2020 / Tags: Featured Projects Brief: UX Improvement of the self-checkout kiosk at Cold Storage, a premium supermarket website to create a better experience for the consumers. It...
Educate Deconstruction of Logos By Rachel Won / 8 Jun 2020 / Tags: Branding The logo design can seem like creative magic, but there is process behind great logos. Illustration by OrangeCrush By the end of twentieth century, it seemed everything required a logo; not...
Educate Deconstruction of Logos By Rachel Won / 25 May 2020 / Tags: Branding What is a Logo? The word “logo” is derived from the Greek logos, which means both “word” and “rational thought” so it is a bit of a paradox that the generally accepted meaning of a “logo” in...
Educate How well do you know yourself and your buiness? By Rachel Won / 15 June 2020 / Tags: Entrepreneur Journey Recently a business friend asked me, "Who did I follow in learning about business?" I started to reflect and I realised I learned from many business...
Educate Value Proposition Canvas and Customer Profile By Rachel Won / 27 April 2020 / Tags: Entrepreneur Journey The Value Proposition Canvas is formed around two building blocks – customer profile and a company’s value proposition. The Value Proposition Canvas was...
Educate Value Proposition: What problem are you helping your customers to solve? By Rachel Won / 13 April 2020 / Tags: Entrepreneur Journey Value Proposition introduces you to prospective buyers and helps you make a strong first impression. That's why it is so...
Educate Featured Project: NUS Advisory on Convid-19 Precautionary Measures By Rachel Won / 30 Mar 2020 / Tags: Featured Projects NUS Advisory board has put in place a set of precautionary measures to keep their students and staff safe and healthy and to better...
Educate RWDC Rebranding: RWDC gives corporate identity a new facelift By Rachel Won / 16 Mar 2020 / Tags: Branding RW Design Creations has been around for 7 years, starting from 3 Mar 2020, the existing Logo is no longer in use as it doesn’t represent properly to the...
Educate A Birthday Gift to the World By Rachel Won / 2 Mar 2020 / Tags: Entrepreneur Journey 3rd March is a Special Day because it was RWDC’s birth. I considered it was a hard labor in creating RWDC, as there are a lot of things I didn’t know, with having zero...
Educate Design a Meaningful Beautiful Logo By Rachel Won / 17 Feb 2020 / Tags: Design Insights Have you ever seen a big brand without a logo? No? That’s because there aren’t any. A logo has a major impact on how your customers will perceive your brand. So naturally,...
Educate Business Model Canvas By Rachel Won / 3 Feb 2020 / Tags: Entrepreneur Journey We have an idea that can change the world! What and who do we need to make that idea a reality? Who can help us? What will it cost? Who will pay for it? At the end of the day we can...
Educate Do you know how to choose your designer? By Rachel Won / 6 Jan 2020 / Tags: Entrepreneur Journey There are many grades of designers, what you are paying for are the clarity of the designer’s mind, experience and skillsets. You have to pay for the designs if...
Educate Monetary Vs Non-Monetary for UX Research By Rachel Won / 23 Dec 2019 / Tags: Design Insights Before conduct UX Research • Select your target users • Figure out an appropriate incentive Monetary Incentives: Cash, Cheques, Gift Cards Should offer incentives...
Educate Customer Journey Map Vs Service Blueprint By Rachel Won / 25 Nov 2019 / Tags: Design Insights The difference of Journey Map and Service Blueprint Journey mapping can help you to document surface customer experiences, service blueprint helps you “evidence” the...
Educate Customer Journey Map Vs Service Blueprint By Rachel Won / 11 Nov 2019 / Tags: Design Insights Everything that happens in our lives is a type of journey. It might be a journey that spans a few minutes, a few years or an entire lifetime. It could be going to...
Educate Why Personas fail and how to make credible Personas By Rachel Won / 28 Oct 2019 / Tags: Design Insights Personas are frictional characters. Create credible personas help to understand your users’ needs, experiences, behaviors and goals. Generally, you just...
Educate When to use which UX Research Methods By Rachel Won / 14 Oct 2019 / Tags: Design Insights There are a few criteria to consider, they help to choose which methods to use • Watch users do their things • Ask users questions Research can be done in • Behavioral...
Educate UX Research Methods By Rachel Won / 30 Sep 2019 / Tags: Design Insights 20 UX Research methods answer a wide range of questions, each of methods is mapped 3 dimensions and over time with a typical product-development process. The 3 Dimensions are 1)...
Educate Focus on results, not on perfecting UX By Rachel Won / 19 Aug 2019 / Tags: Design Insights Focus on results, not on perfecting UX. When designing, think about what the person is trying to accomplish. Don't let the design get in the way.... Good reminder for...
Educate How to explain UX Design in layman term? By Rachel Won / 19 Aug 2019 / Tags: Design Insights Edison, UX designer explains his job to a 6-year-old. It is so funny. The boy is like telling him. "Please explain User Experience (UX Design) in layman term, where I...
Educate What is UI & UX Design? By Rachel Won / 5 Aug 2019 / Tags: Design Insights UI design and UX design are two of the most often confused and conflated terms in web and app design. And understandably so. They’re usually placed together in a single term, UI/UX...
Educate Usability of a Product By Rachel Won / 22 Jul 2019 / Tags: Design Insights Recently, I need to send out a mail to one of my clients. I went to Diaso to buy a $2 pack of envelopes. When I was about to mail out my documents, I realise that the Diaso envelope is...
Educate Six questions for Design Thinkers By Rachel Won / 22 Jul 2019 / Tags: Design Insights Natasha Jen: Six questions for design thinkers. After watching the video, I felt Natasha Jen is less intimating, not so aggressive compared to her first video. As she has...
Educate Design Thinking Critics By Rachel Won / 8 Jul 2019 / Tags: Design Insights About Natasha Jen Natasha Jen is an award-winning designer and educator. Born in Taipei, Taiwan, she was invited to join Pentagram’s New York office as partner in 2012. In 2014 she was...
Educate Why need a Rebranding? By Rachel Won / 24 Jun 2019 / Tags: Design Insights Rebranding is the process of changing the corporate image of an organisation. It is a market strategy of giving a new name, symbol, or change in design for an already-established brand....
Educate Visual and Eye By Rachel Won / 10 Jun 2019 / Tags: Design Insights As a Creative Designer, creating visuals is just like brushing my teeth every day. Visual Design / Visual Communication aims to shape and improve the user experience through considering the...
Educate When do you need to revamp your website? By Rachel Won / 27 May 2019 / Tags: Design Insights Regular users often don’t even notice that there’s room for improvement. We don’t live in a perfect world. So, we’re used to less-than-perfect and difficult-to-use...
Educate Making of an Entrepreneur By Rachel Won / 13 May 2019 / Tags: Entrepreneur Journey “Can you create innovators and entrepreneurs from ordinary people and communities? I absolutely believe so.” This is how Prof. Rajesh Nair, LuxTag® Advisor and Professor at Asia...
Educate I learnt from my mistakes and transformed them as lessons By Rachel Won / 29 April 2019 / Tags: Entrepreneur Journey When I started off as entrepreneur, thinking that having design talent is good enough to bring me business. Unfortunately, in reality, things...
Educate What I do as a Creative Designer By Rachel Won / 15 April 2019 / Tags: Education I hardly talk in details what I do as a creative designer. I don’t call myself a graphics or web designer because I can do both of them very well. I am very fortunate to learn and...
Educate Support Local Creative Talents By Rachel Won / 1 April 2019 / Tags: Entrepreneur Journey Feeling emotional when another copywriter went back to his previous industry to work after 2 years. Just because he has to support himself and his family livelihood. I am...
Educate Singapore Design Week By Rachel Won / 18 March 2019 / Tags: Design Insights Design Singapore's 3 Main Pillars of Focus Attended Singapore Design Week Event: I find that this topic on Cities of Design is pretty interesting. Unesco Creative Cities of Design...
Educate Go for Quality By Rachel Won / 4 March 2019 / Tags: Branding Brand Guidelines communicate a variety of things about your brand, both internally to your organization or business, as well as externally to your partners, affiliates and the general public. What...
Educate 8 Benefits of Using Infographics in Your Content Strategy By Rachel Won / 18 February 2019 / Tags: Design Insights Regardless of the topic and design, you could fairly easily see infographics on top-tier publications. Look at it from a journalist or bloggers...
Educate The Design Thinking Process By Rachel Won / 4 February 2019 / Tags: Design Insights What is Design Thinking? Design thinking refers to the cognitive, strategic and practical processes by which design concepts are developed by designers and/or design teams....
Educate Engaging Design Studio Benefits By Rachel Won / 21 January 2019 / Tags: Design Insights Design studios provide a creative problem-solving method where Designers, Developers and key stakeholders create and explore design alternatives. The design studio offers...
Educate Branding that sticks By Rachel Won / 7 January 2019 / Tags: Design Insights Hello to a brand new year! I am Rachel Won, just share with you my design background, a creative designer who has been working for the past 15 years. I have the audacity to setup my...
Educate Everyday Notebook By Rachel Won / 24 December 2018 / Tags: Design Insights I’ve always been captivated by the idea of Journaling. I wanted to make it work for me. But I love the concept of one notebook that holds everything. Lists. Conference notes. Drawing....
Educate Good Design makes you happy By Rachel Won / 10 December 2018 / Tags: Entrepreneur Journey Good Design means to me, gives convenience, saves time, creates happiness. What about you? Don Norman, cognitive scientist and design critic, studies how real people...
Educate Unleash Typography By Rachel Won / 26 November 2018 / Tags: Design Insights Typography is everywhere we look. In the books we read, on the website we visit. Even on our everyday lives on street signs, at different shopping malls or even product packaging. To...
Educate Go for Quality By Rachel Won / 12 November 2018 / Tags: Entrepreneur Journey Many business owners, especially start-ups would go for low end design services. They start to develop their products, collaterals and website. I understand all business owners want...
Educate Case Study: Fun Conference 2017 By Rachel Won / 29 October 2018 / Tags: Event Branding Brewed something fun, exciting and memorable for 1000 Toastmasters. Toastmasters International is a world leader in communication and leadership development. It has been a...
Educate Innovation through Design Thinking By Rachel Won / 15 October 2018 / Tags: Entrepreneur Journey Design Thinking as an approach to problem-solving that holds relevance for a much wider scope of challenges than simply those that are related to the traditional...
Educate Is going Design School a waste of time? By Rachel Won / 1 October 2018 / Tags: Education Some of my friends asked me, “Is going to design school a waste of time?” I was a bad designer when I finished my formal design education about 15 years ago. The...
Educate Go beyond basic principle of Design By Rachel Won / 17 September 2018 / Tags: Education The basics of all design. My first design course was to learn all the principles that would then become the backbone of my entire design career. Contrast Repetition &...
Educate Why and how RWDC started? By Rachel Won / 3 September 2018 / Tags: Entrepreneur Journey RW Design Creations (RWDC) started in Mar 2013 by Rachel Won, as an independent freelancer, with 15 years of designing experiences and has a strong desire of wanting to...
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