Educate – Design Insights

Bi-weekly sharing of ideas, insights, and experiences to benefit the community. Stay tuned for more posts!

Design a Meaningful Beautiful Logo

Educate Design a Meaningful Beautiful Logo By Rachel Won / 17 Feb 2020 / Tags: Design Insights Have you ever seen a big brand without a logo? No? That’s because there aren’t any. A logo has a major impact on how your customers will perceive your brand. So naturally,...

Monetary Vs Non-Monetary Incentives on UX Research

Educate Monetary Vs Non-Monetary for UX Research By Rachel Won / 23 Dec 2019 / Tags: Design Insights Before conduct UX Research •   Select your target users •   Figure out an appropriate incentive Monetary Incentives: Cash, Cheques, Gift Cards Should offer incentives...

When to use Journey Map or Service Blueprint method?

Educate Customer Journey Map Vs Service Blueprint By Rachel Won / 25 Nov 2019 / Tags: Design Insights The difference of Journey Map and Service Blueprint Journey mapping can help you to document surface customer experiences, service blueprint helps you “evidence” the...

Customer Journey Map Vs Service Blueprint

Educate Customer Journey Map Vs Service Blueprint By Rachel Won / 11 Nov 2019 / Tags: Design Insights Everything that happens in our lives is a type of journey. It might be a journey that spans a few minutes, a few years or an entire lifetime. It could be going to...

Why Personas fail and how to make credible Personas

Educate Why Personas fail and how to make credible Personas By Rachel Won / 28 Oct 2019 / Tags: Design Insights Personas are frictional characters. Create credible personas help to understand your users’ needs, experiences, behaviors and goals. Generally, you just...

When to use which UX Research Methods

Educate When to use which UX Research Methods By Rachel Won / 14 Oct 2019 / Tags: Design Insights There are a few criteria to consider, they help to choose which methods to use • Watch users do their things • Ask users questions Research can be done in • Behavioral...

UX Research Methods

Educate UX Research Methods By Rachel Won / 30 Sep 2019 / Tags: Design Insights 20 UX Research methods answer a wide range of questions, each of methods is mapped 3 dimensions and over time with a typical product-development process. The 3 Dimensions are 1)...

Focus on results, not on perfecting UX

Educate Focus on results, not on perfecting UX By Rachel Won / 19 Aug 2019 / Tags: Design Insights Focus on results, not on perfecting UX. When designing, think about what the person is trying to accomplish. Don't let the design get in the way.... Good reminder for...

How to explain UX Design in Layman Term?

Educate How to explain UX Design in layman term? By Rachel Won / 19 Aug 2019 / Tags: Design Insights Edison, UX designer explains his job to a 6-year-old. It is so funny. The boy is like telling him. "Please explain User Experience (UX Design) in layman term, where I...

6 Questions for Design Thinkers

Educate Six questions for Design Thinkers By Rachel Won / 22 Jul 2019 / Tags: Design Insights Natasha Jen: Six questions for design thinkers. After watching the video, I felt Natasha Jen is less intimating, not so aggressive compared to her first video. As she has...

Recent Articles

Design a Meaningful Beautiful Logo

Educate Design a Meaningful Beautiful Logo By Rachel Won / 17 Feb 2020 / Tags: Design Insights Have you ever seen a big brand without a logo? No? That’s because there aren’t any. A logo has a major impact on how your customers will perceive your brand. So naturally,...

Monetary Vs Non-Monetary Incentives on UX Research

Educate Monetary Vs Non-Monetary for UX Research By Rachel Won / 23 Dec 2019 / Tags: Design Insights Before conduct UX Research •   Select your target users •   Figure out an appropriate incentive Monetary Incentives: Cash, Cheques, Gift Cards Should offer incentives...

When to use Journey Map or Service Blueprint method?

Educate Customer Journey Map Vs Service Blueprint By Rachel Won / 25 Nov 2019 / Tags: Design Insights The difference of Journey Map and Service Blueprint Journey mapping can help you to document surface customer experiences, service blueprint helps you “evidence” the...

Customer Journey Map Vs Service Blueprint

Educate Customer Journey Map Vs Service Blueprint By Rachel Won / 11 Nov 2019 / Tags: Design Insights Everything that happens in our lives is a type of journey. It might be a journey that spans a few minutes, a few years or an entire lifetime. It could be going to...

Why Personas fail and how to make credible Personas

Educate Why Personas fail and how to make credible Personas By Rachel Won / 28 Oct 2019 / Tags: Design Insights Personas are frictional characters. Create credible personas help to understand your users’ needs, experiences, behaviors and goals. Generally, you just...

When to use which UX Research Methods

Educate When to use which UX Research Methods By Rachel Won / 14 Oct 2019 / Tags: Design Insights There are a few criteria to consider, they help to choose which methods to use • Watch users do their things • Ask users questions Research can be done in • Behavioral...

UX Research Methods

Educate UX Research Methods By Rachel Won / 30 Sep 2019 / Tags: Design Insights 20 UX Research methods answer a wide range of questions, each of methods is mapped 3 dimensions and over time with a typical product-development process. The 3 Dimensions are 1)...

Focus on results, not on perfecting UX

Educate Focus on results, not on perfecting UX By Rachel Won / 19 Aug 2019 / Tags: Design Insights Focus on results, not on perfecting UX. When designing, think about what the person is trying to accomplish. Don't let the design get in the way.... Good reminder for...

How to explain UX Design in Layman Term?

Educate How to explain UX Design in layman term? By Rachel Won / 19 Aug 2019 / Tags: Design Insights Edison, UX designer explains his job to a 6-year-old. It is so funny. The boy is like telling him. "Please explain User Experience (UX Design) in layman term, where I...

6 Questions for Design Thinkers

Educate Six questions for Design Thinkers By Rachel Won / 22 Jul 2019 / Tags: Design Insights Natasha Jen: Six questions for design thinkers. After watching the video, I felt Natasha Jen is less intimating, not so aggressive compared to her first video. As she has...

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